Sales Forms
Sales Forms
Telephone Script - Front Desk
A step-by-step script on how to handle the
telephone at the front counter including
setting appointments and overcoming
objections.

Sales Appointment Book
Every club should have a book at the front
counter to set sales appointments. This is
just a sample, not the actual book.

Telephone Inquiry Log
The Telephone Inquiry Log tracks every call
that comes into the club. It is kept behind the
front counter.

Walk-in Log
The Walk-In Log tracks every walk-in that
comes into the club. It is kept behind the front
counter.

Daily Numbers Tracking Sheet
This form manually tracks the all the daily
numbers including sales, membership
revenue,
tours, and monthly projections.

Welcome Card
The Welcome Card is presented to the
prospect to fill out while the salesperson
comes to meet them.

Trial Membership Card
This is a sample of the Trial Membership card
outlined in the sales modules. It is to be used
in conjunction with the trial membership.

Solution Stations Samples
Solution Stations are boards put up in the
club for the salesperson to bring the prospect
to during the tour.

Solution Stations Scripts
These are the scripts used for the most
common Solution Stations in our system.

Fitness Analysis Guide/Sales Questions
Par-Q
The Par-q is an info sheet that is used to
guide the salesperson through the
info-gathering stage of the Welcome Station.

Overcoming Objections Scripts
These are scripts on how to overcome
objections to joining.

Membership Options Sheet
Otherwise known as a pricing sheet, it
outlines the club's different membership
options.

Gift Certificate
The Gift Certificate is a tool used in our sales
process as an incentive to get the prospect to
sign up today.

Pictures of Loot Wall
The loot wall is where the gifts or "loot" is
displayed that is included in the Gift
Certificate.

Forfeit Gifts Letter
The Forfeit Gifts Letter is a form used in the
trial membership to softly persuade the
prospect to sign up before the trial expires.
Appointment Card
The Appointment Card is given to the
prospect for their first appointment during their
trial membership.

Sample Membership Contract
This is a sample membership contract that
can be used as a template. Be sure to have
yours reviewed by your attorney.

Referral Script
This is a script to get referrals from your
current members.

Thank You Card
This is a sample Thank You card to be sent
once a prospect becomes a member.

Trainers Appointment Book
Every club should have a book at the front
counter to set trainer appointments. This is
just a sample, not the actual book.

Salesperson Appointment Book
This is a book that the salesperson carries
with them to keep track of their own
appointments and "Things to get Done."

Salesperson Call Log
The call log is included in the appointment log
to keep track of follow-up calls.

Trial Member Follow Up Checklist
This is a checklist of all the steps in the
prospect follow-up process.

Follow-up Script
A script for salespeople to follow up with
prospects who did not join.

Follow-up email
A sample email to follow up with prospects
who did not join.

Follow-up Letter
A sample letter to follow up with prospects
who did not join.

Orientation Protocol
The protocol that the staff uses in our system
on the orientations in the trial process.

Booklet - How to Choose A Multi-Vitamin
This is a booklet that we give to the propects
in the Gift Certificate as one of the gifts. It
outlines why someone would choose an Apex
multi-vitamin rather than buying one from
GNC or Kmart.

Book - 5 Secrets to Fat Loss
This is a book that we give to the propects in
the Gift Certificate as one of the gifts. It
outlines the different diets available and why
they don't work and outlines the steps that
need to be taken to reach their goals. The
Solution Stations scripts are based on this. It
basically sells your Complete Membership for
you. We can also provide these on cds to
give to your members.

Daily Action Plan
This is a sample of a Daily Action Plan that
would be implemented in a club for an
employee.

Tour Packet Checklist
This is a checklist of what should be included
in the tour packet in our system.